For instance if a company had five drink brands in the market but notices that Brand A, which has a profit margin of at least twice the others is in greatest demand, they could (a) focus production efforts on that brand, so that more bottles go out to trade (b) Apply Best Practice/Continuous Improvement initiatives that would result in lower costs of producing each bottle of Brand A so that even though the market price remains fixed, the company is able to earn increasing profit margins per bottle.
This article is meant for those individuals/businesses who sometimes experience a need to use their spreadsheets in the (somewhat "impersonal"?) manner described above, to get the results they want. That need would often arise out of their lack of requisite skills to get the spreadsheet to behave the way they want _ or limited time to devote towards incorporating necessary automation to make it do so.
Spreadsheet Automation Facilitates EFFORTLESS Data Handling, Analysis & Report Generation! Sometimes people don't really care about learning(or using) all the "cool' advanced functions, formulas and techniques in the spreadsheet application they use for their work. They just want to punch in their relevant raw data _ at any time _ and immediately see the computed results generated by the spreadsheet in a manner that can facilitate their important decision making.
So, (when considering the automation I speak about) do not think about spreadsheet documents containing one or two click_able buttons that allow a user print a page or copy some cells from one sheet to another. Instead, I want you to picture an application(or Entreprise Information System) that customises the appearance of your spreadsheet workspace(to take advantage of maximum screen capital available on your PC), and offers you custom "floating" data entry forms.
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